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Job summary

The Assistant Store Manager supports the Store Manager in daily operations, including achieving sales budgets and maintaining company standards. They are responsible for leading the team, providing training, and ensuring an exceptional customer experience.

Job details

Established in 1973, Roots is a proudly Canadian lifestyle brand that celebrates authenticity, quality, and community. Inspired by the great outdoors, we create timeless, sustainable apparel and leather goods designed for comfort and everyday adventure. At Roots, we believe in fostering a culture of inclusivity, creativity, and teamwork – where every team member plays a role in shaping our brand’s legacy. If you bring passion to everything you do, lead with integrity, and believe in the power of collaboration to drive growth, we’d love to have you on our journey! WHY JOIN ROOTS? Roots is not only a brand, it’s a culture and lifestyle. We look for dynamic individuals who are not only interested in retail and fashion, but who enjoy challenges and share our vision for a safer, cleaner, healthier planet. In addition to our customers, an intrinsic part of our success has always been the people who work here. Roots is a company in which you can grow and benefit from the great opportunities often available. All members of our team are encouraged to ‘spread their roots’. WHAT WE’RE LOOKING FOR? We are currently hiring for a Assistant Store Manager. Reporting to the Store Manager, the Assistant Store Manager creates and maintains the Roots experience for our customers and employees. The ASM supports the Store Manager with all aspects of store operations always modeling and acting in accordance with Roots guiding principles and beliefs. To be successful, you’ll need to possess: 2+ years of retail apparel experience. Great sense of style and a love for fashion. Demonstrated ability to strive in an environment that is customer service driven with a focus on selling. Ability to work a flexible schedule to meet the needs of the business, including nights and weekends. THE IMPACT YOU'LL HAVE This is an opportunity to shape our company’s future by: Assist the Store Manager in the achievement of the store sales budgets through execution of company standards, policies and procedures while exceeding customers' expectations through superior service at every opportunity. Demonstrates the ability to lead by example in sales and customer service. Assists the Store Manager in the execution of all recruitment activities. Supports the Store Manager in providing product knowledge and selling skills training to new and existing staff. Execute opening and closing procedures according to company policies and procedures. Ability to motivate team through coaching & leadership. Effectively manage time and prioritize tasks to meet the demands of the business. Excellent communication (both oral and written) skills. SOUND LIKE YOU? APPLY NOW! We’d like to thank everyone who applies, but we can only contact applicants who are most qualified. At Roots we appreciate that skills and expertise are cultivated through a range of experiences. We are committed to reflecting Canada's diverse landscape in our products, team, and workplace culture. We value your unique perspective and encourage you to apply, even if you don't meet every listed requirement. Accommodations are available for applicants throughout the recruitment process. Please note: Roots uses technology-assisted tools, including artificial intelligence (AI), to support parts of the recruitment process. These tools may be used to help review applications, assess qualifications, and support interview documentation. All hiring decisions are reviewed and made by our Talent team and key leaders involved in the recruitment process. The posted salary range is intended to reflect the competitive market value of this role and is provided to support transparency in our hiring process. Final compensation will be determined based on a variety of factors, including but not limited to internal equity, relevant skills, demonstrated knowledge, experience, and overall fit for the position.

What you’ll do

The Assistant Store Manager supports the Store Manager in daily operations, including achieving sales budgets and maintaining company standards. They are responsible for leading the team, providing training, and ensuring an exceptional customer experience.

Requirements

Candidates must have at least 2 years of retail apparel experience and a strong passion for fashion. The role requires a flexible schedule, including availability for nights and weekends, and demonstrated leadership abilities.

Benefits

• Growth opportunities • Employee discount

Listed skills

• Time management · Preferred
• Customer service · Preferred
• Recruitment · Preferred
• Product Knowledge · Preferred
• Communication · Preferred
• Coaching · Preferred
• Team Leadership · Preferred
• Inventory management · Preferred
• Retail operations · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Retail operations
• Sales management
• Customer service
• Team leadership
• Coaching
• Recruitment
• Product knowledge
• Communication
• Time management
• Inventory management
• Fashion styling
• Retail Operations
• Product Knowledge
• Motivational Skills
• Artificial Intelligence
• Customer Service
• Creativity
• Sales
• Selling Techniques
• Leadership
• Market Value
• Time Management
• Prioritization
• Teamwork

Job areas

• Retail
• Management & Leadership
• Sales
• Customer Service & Support
• Retail Store Assistant Manager
• Retail Associate Manager
• Retail and Wholesale Trade Managers
• First-Line Supervisors of Retail Sales Workers