Sales Associate-Retail

Job summary

Sales Associates act as brand ambassadors by engaging customers to build authentic relationships and drive sales. They also support daily store operations, including merchandising, POS transactions, and maintaining visual standards.

Job details

Established in 1973, Roots is a proudly Canadian lifestyle brand that celebrates authenticity, quality, and community. Inspired by the great outdoors, we create timeless, sustainable apparel and leather goods designed for comfort and everyday adventure. At Roots, we believe in fostering a culture of inclusivity, creativity, and teamwork – where every team member plays a role in shaping our brand’s legacy. If you bring passion to everything you do, lead with integrity, and believe in the power of collaboration to drive growth, we’d love to have you on our journey! Sales Associate At Roots, our Sales Associates are brand ambassadors who enjoy building authentic connections and creating memorable experiences for every customer. We are looking for individuals who enjoy connecting with customers, act with integrity, embrace the freedom to express their individuality, take initiative, thrive in a collaborative environment, and are proud to support their team, community, and the Roots brand. What You'll Do Deliver exceptional customer service by confidently engaging and assisting customers. Build authentic customer relationships that drive sales, customer loyalty, and achievement of individual and store goals. Take initiative to meet your sales goals and support the success of the store. Support daily store operations, including POS transactions, merchandising, replenishment, and maintaining visual standards. Resolve customer concerns with a positive, solutions-focused approach. Collaborate with teammates and leaders to create an outstanding customer experience. Stay current on product knowledge and seek opportunities to learn and grow. Contribute wherever needed to support team success and deliver an exceptional customer experience. What Makes You Successful Initiative Proactively engages customers and identifies opportunities to sell. Takes ownership of personal performance and stays productive without waiting for direction. Collaboration Works effectively with teammates and leaders to deliver an exceptional customer experience. Communicates openly, acts with integrity, and supports team success. Creative Mindset Adapts to changing customer needs and finds solutions to challenges. Demonstrates curiosity, applies feedback, and continuously looks for ways to improve. What You Bring Retail experience is an asset. Positive attitude, resilience, and a competitive spirit. A coachable, dependable, and authentic approach. Strong communication and relationship-building skills. Pride in representing the Roots brand. Role Requirements Availability to work a minimum of 3 shifts per week including evenings, weekends, and holidays. Must be available to work during the peak holiday business period, from mid-November through the first week of January. Ability to stand and move throughout the store for extended periods during a 3-8 hour shift. Ability to frequently bend, reach, twist, and move merchandise. Ability to safely lift and carry up to 50 lbs. Why You'll Love Working Here 50% Employee Discount Brand Ambassador Program Collaborative team environment Opportunities to build sales and customer experience skills Opportunities for career growth within Roots If you're passionate about people, love creating memorable customer experiences, and want to be part of a collaborative team, we'd love to hear from you. At Roots we appreciate that skills and expertise are cultivated through a range of experiences. We are committed to reflecting Canada's diverse landscape in our products, team, and workplace culture. We value your unique perspective and encourage you to apply, even if you don't meet every listed requirement. Accommodations are available for applicants throughout the recruitment process. Please note: Roots uses technology-assisted tools, including artificial intelligence (AI), to support parts of the recruitment process. These tools may be used to help review applications, assess qualifications, and support interview documentation. All hiring decisions are reviewed and made by our Talent team and key leaders involved in the recruitment process. The posted salary range is intended to reflect the competitive market value of this role and is provided to support transparency in our hiring process. Final compensation will be determined based on a variety of factors, including but not limited to internal equity, relevant skills, demonstrated knowledge, experience, and overall fit for the position.

What you’ll do

Sales Associates act as brand ambassadors by engaging customers to build authentic relationships and drive sales. They also support daily store operations, including merchandising, POS transactions, and maintaining visual standards.

Requirements

Candidates should have a positive attitude, strong communication skills, and the ability to work a minimum of 3 shifts per week including weekends and holidays. Physical requirements include the ability to stand for extended periods and lift up to 50 lbs.

Benefits

• 50% Employee discount
• Brand ambassador program
• Career growth opportunities

Listed skills

• Customer service · Preferred
• Teamwork · Preferred
• Problem solving · Preferred
• adaptability · Preferred
• Product Knowledge · Preferred
• Sales · Preferred
• Communication · Preferred
• Relationship Building · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

• Customer service
• Sales
• Relationship building
• Communication
• Merchandising
• POS transactions
• Problem solving
• Teamwork
• Initiative
• Product knowledge
• Adaptability
• Integrity
• Retail Operations
• Product Knowledge
• Curiosity
• Positivity
• Resilience
• Artificial Intelligence
• Customer Service
• Creativity
• Loyalty Programs
• Market Value
• Proactivity
• Relationship Building

Job areas

• Retail
• Customer Service & Support
• Sales
• Retail Sales Associate
• Retail Sales Associate (General)
• Shop Sales Assistants
• Retail Salespersons

More jobs from Roots