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Steele Auto Group logo

Sales Representative

Charlottetown, Prince Edward Island, Canada
Mid Level
Full-Time

Top Benefits

Matched Retirement Savings Plan
Flexible Health & Dental Plans
Mental Health & Wellness Support

About the role

AtSteele Auto Group, work is more than a job. It is a chance to inspire positive impact through every interaction, every vehicle, every journey. Our people are at the heart of it all, because everything we do is driven by you. Your passion. Your purpose. Your potential.  

Get in and buckle up with Subaru of Charlottetown as a Sales Representative today!

Subaru of Charlottetown is growing, and we are looking for an enthusiastic, customer-focused Sales Representatives to join our team! Whether a client is looking for our sporty BRZ or our reliable Impreza, your goal is to secure the deal and help each customer drive off with confidence. Serving the community of Charlottetown and beyond, for all their Subaru needs, we look forward to adding a great addition to the team.

Uncapped commissions with potential to exceed $100,000+ annually! *For up to your first year, to support your development, Steele Auto Group guarantees a minimum income of $682.69 weekly, unless commissions exceed that amount.  

What You Will Do:

  • Greet and assist customers in a friendly, approachable way. 
  • Learn customers needs and match them with the right Subaru vehicle or certified pre-owned option.
  • Guide clients through the vehicle purchase process, from test drive to delivery.
  • Follow up with leads, maintain relationships, and build long-term trust.
  • Stay informed about Subaru products, promotions, and financing options.
  • Hit monthly sales targets and contribute to a winning team environment.

What We are Looking For:

  • Sales & Customer Service Experience – 2 years sales experience preferred, automotive sales is considered an strong asset.
  • Energetic & Personable – A polished, professional appearance and eager to meet people.
  • Strong Communicator – Whether in-person, over the phone, or through video, you can connect with clients effortlessly.
  • Highly Organized & Self-Motivated – You thrive in a fast-paced environment and never miss a beat.
  • Team Player & Go-Getter – You work well with others but also know how to hustle independently.
  • Valid Driver’s License – A must-have for test drives and vehicle deliveries.

Why You'll Love Working With Steele Auto Group:

At Steele Auto Group, you are not just joining a company; you are joining a community where you will be empowered to exceed expectations and develop your full potential.

We believe in rewarding hard work and supporting every part of your journey. That is why our Total Rewards package is built to help you thrive, physically, financially, and emotionally. Depending on your role and employment type (full-time, part-time, or term), eligible employees can look forward to, some or, all the following:

  • 100% Matched Retirement Savings Plan – Put your future at ease with our employer-matched RSP plan, with a maximum of 4% after just 3 months and a maximum of 5% after 5 years! 
  • Flexible Health & Dental Plans – Choose from six cost-shared plans tailored to your lifestyle. Affordable, dependable coverage for the people who matter most. Enjoy peace of mind knowing you and your family are covered. 
  • Mental Health & Wellness Support – 24/7 confidential support for you and your family through EFAP. 
  • Employee Discounts – On vehicle purchases, parts, and service at any of our locations. 
  • Work Boot Reimbursement – Reimbursement immediately, no waiting required! 
  • Access to Steele University – you will get engaging, role-specific training, learn anytime anywhere, track your progress, and earn rewards as you grow your skills! 

While we make every effort to post our rates accurately, some websites may display salary estimates for this position without our involvement. These figures are generated independently for general comparison and are not provided or verified by Steele Auto Group. We look forward to discussing accurate, role-specific compensation details with candidates selected to move forward in the recruitment process.

Steele Auto Group is committed to creating a workplace where your talents are recognized, your growth is championed, and your potential is limitless. We invest in our people, promote from within, and foster a fair, inclusive, and opportunity-rich environment. As part of this commitment, we ensure that every candidate feels valued and supported throughout the recruitment process. If you are contacted for an interview and require accommodation, please let us know. We are here to support you in every step of the way. 

How to Apply, it is as easy as 1, 2, 3:  

  1. Click the link to apply, Steele Auto Group Careers
  2. Sign in (top right corner) and create your profile,
  3. Upload your resume  

In 2 minutes, the Steele Auto Group career world is right at your fingertips!  

**If you are an employee of Steele Auto Group, please apply through the careers page to ensure you are flagged as an internal applicant.

About Steele Auto Group

Motor Vehicle Manufacturing
1001-5000
Founded in 1990

The Steele Auto Group, consistently designated as one of Canada’s Best Managed Companies, is one of the most diversified group of automobile dealerships in Atlantic Canada. The group is currently comprised of 50 auto dealerships, 3 Powerhouse Equipment stores and 9 collision centers, and is headquartered in Dartmouth, NS. The Group consists of approximately 2,100 employees and prides itself on pursuing new, innovative, and more transparent ways of connecting with its customers. Steele Auto was recently presented with Canada’s GM Innovation Award. The group believes strongly in providing career growth opportunities for its team members including promoting from within along with providing mobility throughout the Atlantic region. Steele Auto Group is heavily involved with, and supports the communities it operates in, while maintaining strategic partnership initiatives that support mental health, sick children and families in need.