Are you a results-driven leader with a passion for people, performance, and creating an exceptional customer experience? Rangeland RV – one of Canada’s top RV dealerships – is seeking a General Manager to lead operations at our Red Deer location. About Us At Rangeland RV, we’re proud of our reputation as: The #1 Forest River dealer in Western Canada The #1 Rockwood dealer in Canada The #1 Cherokee dealer in Canada A Top 50 Dealer in North America for 8 years in a row As a family-owned and operated dealership, we’ve built our business on teamwork, customer satisfaction, and representing the best brands in the RV industry, including R-Pod, Rockwood, No Boundaries, Riverstone, Cedar Creek, and more. The Role The General Manager is responsible for overseeing the entire dealership operation, ensuring every department – Sales, Finance, Service, Parts, and Administration – runs efficiently and profitably while maintaining Rangeland’s high standards of culture and customer care. This is a hands-on leadership role that requires both strategic vision and day-to-day management. The GM will drive financial performance, operational excellence, and employee engagement while ensuring customers receive the best possible RV buying and ownership experience. Key Responsibilities Leadership & Team Development Lead, coach, and develop department managers to achieve operational and financial goals Foster a high-performance, customer-focused culture built on accountability and teamwork Recruit, train, and mentor top talent across all departments Sales & Finance Oversee sales operations to ensure volume and profit targets are met or exceeded Work closely with the Finance team to maximize F&I profitability while maintaining compliance Implement sales processes and marketing initiatives to drive consistent growth Service & Parts Operations Ensure the service and parts departments deliver exceptional customer support and after-sales care Monitor productivity, efficiency, and profitability of fixed operations Develop service retention programs to build long-term customer relationships Business & Financial Management Develop and manage annual budgets, monthly forecasts, and financial reporting Track KPIs for all departments and implement strategies for continuous improvement Ensure dealership compliance with all industry, legal, and manufacturer requirements Customer Experience Champion a customer-first approach across the dealership Resolve escalated customer concerns in a timely and professional manner Build and maintain strong manufacturer, vendor, and community relationships What We Offer Six-figure earning potential with performance-based bonuses and incentives Competitive salary package and benefits plan Long-term growth and advancement opportunities within a top-performing dealer group A family-owned, team-oriented environment with a strong culture of success The opportunity to represent the most respected brands in the RV industry What We’re Looking For Minimum 2 years of dealership management experience (RV or automotive industry preferred) Proven track record of achieving sales, service, and profitability targets Strong leadership and people management skills with the ability to motivate and inspire teams Business acumen with experience managing budgets, P&L, and operational KPIs Excellent communication, negotiation, and problem-solving skills Customer-focused mindset with the ability to build long-term relationships