retail.ca Logo
Loblaw Digital logo

Social Media Buyer Ad Operations

Loblaw Digitalabout 20 hours ago
Hybrid
Entry Level
Full-Time

Top Benefits

Comprehensive Training
Flexibility
Competitive Benefits

About the role

Come make your difference in communities across Canada, where authenticity, trust and making connections is valued – as we shape the future of Canadian retail, together. Our unique position as one of the country's largest employers, coupled with our commitment to positively impact the lives of all Canadians, provides our colleagues a range of opportunities and experiences to help Canadians Live Life Well®.

At Loblaw Companies Limited, we succeed through collaboration and commitment and set a high bar for ourselves and those around us. Whether you are just starting your career, re-entering the workforce, or looking for a new job, this is where you belong.

Note: This is a non payroll contractor opportunity.

In office 4 days per week

Hourly rate: $35.00 - $48.00 depending on level of experience

Fixed Term: 5 month contract

We are seeking a detail-oriented Social Media Buyer with hands-on experience managing paid social campaigns. This role is responsible for building, launching, monitoring, and optimizing campaigns across social platforms while ensuring accuracy in campaign setup, targeting, tracking, reporting, and quality assurance.

What You'll Do

Campaign Execution

Build and launch paid social campaigns across platforms such as Meta, TikTok, Pinterest and Snapchat. Configure campaign settings including objectives, budgets, bidding strategies, audiences, placements, and flight dates. Ensure campaigns are launched accurately and on schedule.

Quality Assurance & Attention to Detail

Perform thorough pre-launch QA checks to validate campaign setup against approved media plans. Verify audience targeting, exclusions, budgets, flight dates, creative assets, URLs, UTM parameters, and tracking configurations. Conduct post-launch checks to ensure campaigns are delivering correctly and tracking. Identify and resolve discrepancies before they impact campaign performance. Maintain accurate campaign documentation and records.

Campaign Monitoring & Optimization

Monitor campaign performance and pacing daily. Assist with optimizations related to targeting, creative performance, bidding strategies, and budget allocation. Flag performance concerns (in Jira), delivery issues, or tracking anomalies in a timely manner.

Collaboration

Work closely with in house Media Strategy team. Communicate campaign status, launch updates, and potential risks. Support cross-functional initiatives and special projects as needed.

What You'll Bring

Approximately 1 year of experience managing paid social campaigns. Experience with at least one major social advertising platform (Meta Ads Manager preferred). Understanding of campaign objectives, audience targeting, bidding strategies, and performance metrics. Familiarity with tracking parameters (UTMs) and conversion measurement. Strong proficiency in Microsoft Excel and/or Google Sheets. Excellent organizational and time management skills.

Our commitment to Sustainability and Social Impact is an essential part of the way we do business, and we focus our attention on areas where we can have the greatest impact. Our approach to sustainability and social impact is based on three pillars – Environment, Sourcing and Community – and we are constantly looking for ways to demonstrate leadership in these important areas. Our CORE Values – Care, Ownership, Respect and Excellence – guide all our decision-making and come to life through our Blue Culture. We offer our colleagues progressive careers, comprehensive training, flexibility, and other competitive benefits – these are some of the many reasons why we are one of Canada’s Top Employers, Canada’s Best Diversity Employers, Canada’s Greenest Employers & Canada’s Top Employers for Young People.

If you are unsure whether your experience matches every requirement above, we encourage you to apply anyway. We are looking for varied perspectives which include diverse experiences that we can add to our team.

We have a long-standing focus on diversity, equity and inclusion because we know it will make our company a better place to work and shop. We are committed to creating accessible environments for our colleagues, candidates and customers. Requests for accommodation due to a disability (which may be visible or invisible, temporary or permanent) can be made at any stage of application and employment. We encourage candidates to make their accommodation needs known so that we can provide equitable opportunities.

Please Note

Candidates who are 18 years or older are required to complete a criminal background check. Details will be provided through the application process.

Hiring Range / Échelle Salariale à L’embauche

$60,000.00 - $82,500.00 / 60.000,00$ - 82.500,00$ (per year / par an)

A candidate’s experience and knowledge as well as the geographical region in which the position is located may be factored into the pay a candidate receives for this position. This posting is for a newly created position. The Company uses artificial intelligence for the purpose of screening, assessing and/or selecting applicants for this position. / L’expérience et les connaissances d’un candidat ainsi que la région géographique dans laquelle le poste est situé peuvent être prises en compte dans la rémunération qu’un candidat reçoit pour ce poste. Cette offre d’emploi concerne un poste nouvellement créé. L’entreprise utilise l’intelligence artificielle dans le but de filtrer, d’évaluer et/ou de sélectionner les candidats à ce poste.

#EN

#SS #LD #ON

About Loblaw Digital

Technology, Information and Internet